Visibility – Calendar Pattern

Use this pattern to get your customers attention for their products. The Calendar Pattern ist best to make care and maintenance part of your customers routine.

Watch the tutorial for all Visibility Patterns

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• Pattern description

  The Visibility Patterns are behavioral design patterns that are used in several patterns across all stages of the customer experience.

  In the Calendar Pattern recurring or scheduled events show up in the digital calendar of the customer. This is very effective for annual inspections or for do-it-yourself services, that the customer was notified to do but could not perform right away and scheduled for himself on a weekend. Calendar entries like this can also include additional information, like a link to the DIY tutorial that the customer needs to perform the service.

• Problem to be solved

  A lot of new tasks of customers in the circular economy are not yet part of their routine.

• Circular benefits

  By weaving alerts and notifications for maintenance and other tasks in the daily digital routine of customers, they are more likely to act on them, keep their products in good conditions or return them to the cycle.

Use for free – pay with feedback! Do you like this pattern? Do you have a better solution or know a good implementation of this circular usecase? Let us and the community know.