End-Of-Life – Behavioral Pattern
Use this pattern to nudge your customers into refurbishing or upcycling their product by making recycling look the weaker choice.
Watch the tutorial for all End-of-Life patterns
Downloads
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The End-of-Life Value Patterns are part of the reuse and resell stage of the customer experience.
The Behavioral Pattern shows the potential value of my options on the circular economy cycle model and highlights the best choice. It is more manipulative than the Cycles Pattern, making recycling and upcycling less attractive than refurbishing.
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Products are often discarded at the end of life or disposed the wrong way.
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It is crucial to assist the customer at the end-of-life of his product to make sure it is returned to the cycle in the best possible way.
